When trying to sell anything of the nature of food material to members of the public, the first step is to ensure that the proper license to deal in such stuff is acquired. Each country and region has different process to be undertaken to have the relevant certification under the belt. Once this part is done with then the next step is to ensure that perishables can be delivered to homes without the intervention of third party personnel.
The matter with chocolate cakes is that the cakes have to be maintained at just below room temperature. This is to prevent a melt down on one hand and on the other to keep the taste to within manageable limits.
Setting up a website
The very natural process to dealing with cakes online is to try and set up a website to sell and promote the deserts. On the one hand, it is possible to have not just cakes for sale but the larger group of confectionaries to sell too. This is because the trouble to set up a cake manufacturing facility can also be used to make other eatables too.
A website is less of a trouble than previously considered to be. There are several DIY efforts and sites that can be used conveniently each time.
Taking to affiliate marketing
Affiliate marketing is the selling of goods and services on third party websites and platforms. The person hosting the sales promotional tends to get a return for allowing the use of his facility and thus it is basically a win-win situation for both the parties. The cakes get sold for the home baker and for the affiliate site; the person gets traffic generated to his site which are but enquires for the chocolate cakes.
Affiliate marketing is one of the most powerful means of marketing a product most of the time. At the same time, it is quite possible to have the affiliate’s loose total control of the process as it has happened many a times. The control really does not lie with either parties and often people are at a loss to understand what the affiliate party gets for his efforts.
Selling on eCommerce platforms
Cyber space is full of platforms used to sell products of one nature or the other. Chocolate cakes can be one of the possible products that can be sold on most of the popular eCommerce platforms. The shopping site would have established lines of distribution which can be an advantage for the chocolate manufacturer.
There are a number of revenue streams as far as online shopping sites are concerned. Some have a commission model whereas others have a more direct per unit sold charge. It is for the cake manufacturer to decide what works best in each case and adapt the working model to the said platform.
Thanks to our friend at Tree Removal Brisbane North who aren’t just an excellent arborist but a resourceful online merchant as well, for sharing these tips.
Tree Removal Brisbane North
24 Outlook Parade
Bray Park QLD 4500
(07) 2102 1250